Liv Real Estate

Description

Originally known as K.W. Johnston Real Estate, our company was founded in 1975 by Ken Johnston, as a small family owned and operated real estate firm. By 1985 the brokerage had grown to become one of the largest independent real estate brokerages in Edmonton. In 1993, headed by Ken’s son Sheldon Johnston, the firm joined an international franchise, a relationship that lasted nearly 20 years. In 2005, Sara MacLennan joined the team to establish the brokerage’s online marketing, and is now the marketing director of the brokerage. In 2012, the franchised brand was no longer a good fit for the personality of the brokerage. So, Sheldon and Sara repositioned the firm, developed its brand strategy, and created its new identity: Liv Real Estate.